East China Fair, or ECF for short, is the largest regional trade fair organized in China which features traders from across the world and also has the highest turnover. It is held annually in March in Shanghai. It is co-organized by nine provinces and cities including Shanghai, Jiangsu, Zhejiang, Anhui, Fujian, Jiangxi, Shandong, Nanjing and Ningbo.

The 33rd East China Fair (2025 Shanghai), also known as ECF, took place at the Shanghai New International Expo Centre from March 1 to 4, 2025.The exhibition spanned 115,000 square meters, four professional exhibition - Garments, Textiles, Home Products and Gifts, and two professional exhibition areas for Overseas Products and Cross-border E-commerce were set up. Over 5,100 booths were set up, attracting a total of 45,253 buyers from 130 countries and regions.

On the morning of March 1，The opening ceremony, with the tagline "Adapt to Changes and Expand New Horizons in Foreign Trade", was presided over by Shen Weihua, deputy director of the Shanghai Municipal Commission of Commerce, Liu Ping, deputy secretary-general of the Shanghai municipal government, and Fang Xiao, member of the leading Party memers group of the Zhejiang Provincial Department of Commerce. Peng Wensheng, Chief Economist and Head of the Research Department of CICC and President of the CICC Research Institute, delivered an opening speech. Industry leaders, experts and scholars like Ji Shengjun, President of the Shanghai Chamber of Commerce for Imports and Exports, Deputy Secretary of the Party Committee and President of Orient International (Holding) Co., Ltd., Liu Guangjun, Vice-President of Alibaba.com China and General Manager of the International Trade Division of Small and Medium-sized Enterprises, Di Dongsheng, Dean of the School of Global and Area Studies of Remin University of China, and Simon Lichtenberg, President of the Danish Chamber of Commerce in China and Founder and CEO of Trayton Group, gave speeches on topics such as new trends, new opportunities and new challenges in foreign trade development in the new era and new patterns from perspectives such as the new strategy of foreign trade operation under the new situation, digital and intelligent technology to empower enterprises to go overseas, new changes in US tariffs and their response strategies, and global supply chain adjustment.

As one of the largest and most internationalized economic and trade events in the field of garments, textiles and light industrial products in China, this year's ECF took openness and win-win results as its core concept. It comprehensively demonstrated the vigor and resilience of China's foreign trade and injected strong momentum into deepening high-level opening up and promoting the stability and quality of foreign trade.

The 33rd ECF actively conformed to the new situation and new requirements of China's trade transformation and upgrading, with the structure of exhibitors significantly optimized, the proportion of cross-border enterprises increased, and the synergistic effect of the industrial chain gradually highlighted. Among them, brand enterprises accounted for 20%, patent enterprises accounted for 15.2%, enterprises with new materials and new processes accounted for 6.6%. 52 innovative and specialized new enterprises debuted, enhancing the technological and innovative concentration of the exhibition.

In terms of new technologies, many of the latest application achievements integrating artificial intelligence, green and low-carbon technology, 3D printing, and advanced patented technology have emerged, such as the pioneered PVC film printing machine, plastic optical fiber technology, intelligent small household appliances, etc；

In terms of new materials, the wide application of nanomaterials, new aviation materials and high-performance fiber materials was highlighted, reflecting the advantages of new materials in improving product performance and function.

In terms of new processes, a number of foreign trade enterprises empowered trade upgrading by revolutionizing the way materials are processed or handled. New processes including bamboo weaving, handmade-style tie-dye, ceramic technology, etc., not only enhanced the artistic and cultural value of products, but also helped traditional culture go global.


The 34th East China Fair
Date: March 1-4, 2026
Exhibition dates：March 1-3, 2026  09:30 - 17:30
March 4，2026  09:30 - 16:00

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